Who should own the ad accounts when working with an agency?
Short answer
You should. The business should own the Meta Business Manager, ad accounts, pixel, Google Ads, Merchant Center, analytics and Shopify store, and give the agency access. That protects your data and history if you ever change agencies.
ScaleInbox always works inside accounts our clients own.
Keep at least one admin on every account who is a member of your own team.
Want this solved for your brand? We'll audit your store, ads and tracking and send a written plan within 48 hours.
Answered by ScaleInbox · Reviewed by Shubham Vishwakarma, founder