Do static image ads still work on Meta?
Short answer
Yes. Static ads are fast to make and often perform well for clear offers, product launches, comparisons and testimonials. Most strong accounts run a mix of video and static creatives, because different people respond to different formats.
Statics are also the quickest way to test messages: a new headline or offer can be live the same day.
Winning static angles can then be turned into video scripts.
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Answered by ScaleInbox · Reviewed by Shubham Vishwakarma, founder