How much do UGC videos cost in India?
Short answer
UGC video prices in India vary with the creator’s experience, the number of videos, scripting, usage rights and whether you need edits and variations. Ordering in batches with clear briefs usually lowers the cost per video.
When comparing quotes, check what is included:
- Script and hook writing, or just filming.
- Number of hooks and edit variations per video.
- Rights to use the content in paid ads, and for how long.
- Raw footage for future re-edits.
A cheaper video with no usable hooks costs more in wasted ad spend than a well-scripted one.
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Answered by ScaleInbox · Reviewed by Shubham Vishwakarma, founder